A Few Technology Evangelist Statistics

Here are a few observations about this site's web statistics:

1. In any given month, the most popular search phrases used by visitors to this site make up less than 2% of all searches each.

2. Approximately 60% of traffic generated in any given month comes from terms that are only searched for once.

3. Advanced search operators, like phrase matching and negative keywords are rarely used.

4. The long tail of searches if very very long.

5. Increases in page views don't always correlate with increases in ad revenue. A good example of this is traffic spikes caused by Digg or Reddit. Visitors from those sites are far less likely than average to click on ads.

6. Firefox has moved past 33% market share among Technology Evangelist visitors.

7. Safari is approaching 8%.

8. IE is down to 54%.

9. Chinese is the most common language spoken by Technology Evangelist users after English followed by German and Spanish.

10. Mac OS is the operating system of choice for over 10% of Technology Evangelist's visitors.

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